Dailymotion

Dailymotion is one of the world’s largest video sharing sites, with 250 million monthly unique visitors. Their website is accessed all around the world, in 18 different languages and in 35 localized versions customized depending on a user’s location.

  • 20%

    Maximum increase in CTRs

  • 6%

    Increase in overall pageviews

Challenge

Dailymotion looked for means to achieve at least 10% CTR improvement with recommended videos considering a strict response time limit of 200ms.

Solution

They evaluated the field of recommender systems and decided to compare the market leading technologies’ performance to their own in-house solution.

Result

They discovered that not only was Yusp able to beat their in-house solution, but the 15% CTR improvement provided by Yusp also resulted in 6% increase in the number of total page views.