TMT Video Service Personalization

Specialized content personalization for video service providers including cable TV and IP TV providers with physical network and set-top-boxes. Personalization of VoD content and live channels are supported as well.

Knowing and fulfilling what consumers want and when they want it – often before they do – is the goal of personalization in the Technology, Media & Telecommunications (TMT) industry. Doing so in real-time, aided by analytics powered insights is a key requirement to be relevant on the market. Viewers are more likely to subscribe for and continue their subscriptions on personalized platforms, while they also purchase more content through relevant recommendations.

  • Content recommendation widgets

    • Custom designed placements displaying items based on various logics

  • Predictive search engine

    • Autocorrect, autocomplete
    • Personalized keyword suggestions
    • Personalized content suggestions
    • Personalized category suggestions

  • Listing page ordering and filtering

    • Personalizing search result and category listing pages
    • Ordering by personal relevance, alphabetically or by any content attribute
    • Filtering and faceting along any video attributes

    • Content recommendation widgets

      • Custom designed placements displaying items based on various logics

    • Predictive search engine

      • Autocorrect, autocomplete
      • Personalized keyword suggestions
      • Personalized content suggestions
      • Personalized category suggestions

    • Listing page ordering and filtering

      • Personalizing search result and category listing pages
      • Ordering by personal relevance, alphabetically or by any content attribute
      • Filtering and faceting along any video attributes

    • Metadata enrichment

    • Online ad retargeting personalization

    • E-mail marketing personalization

    • Multi-domain cross-recommendations

  • - Metadata enrichment using Supplier’s metadata DB
    - Metadata API Integration of Wikidata, IMDB, RottenTomato

  • - Personalized retargeting directly on third party websites
    - Personalized retargeting through ad networks and/or DSPs

  • - Newsletter personalization
    - Transactional e-mail personalization
    - Target group selection for content driven E-mail/push notification campaigns
    - Re-engagement notification personalization

  • - Personalized recommendation across different business domains like video and music streaming services, e-commerce, etc.
    - Cross-domain recommendation logic

    • Metadata enrichment

      - Metadata enrichment using Supplier’s metadata DB
      - Metadata API Integration of Wikidata, IMDB, RottenTomato

    • Online ad retargeting personalization

      - Personalized retargeting directly on third party websites
      - Personalized retargeting through ad networks and/or DSPs

    • E-mail marketing personalization

      - Newsletter personalization
      - Transactional e-mail personalization
      - Target group selection for content driven E-mail/push notification campaigns
      - Re-engagement notification personalization

    • Multi-domain cross-recommendations

      - Personalized recommendation across different business domains like video and music streaming services, e-commerce, etc.
      - Cross-domain recommendation logic