Yusp is the end-to-end engine to build human-centered experiences

Put your customer data to use and deliver personalized customer journeys that anticipate your customers’ needs without having to ask them - all powered by machine learning.

How it works?

Yusp can accurately and quickly predict which content works best for your customers’ individual preferences.

Traditional data analytics is often limited when addressing fast-changing and unstructured data.

With the application of machine learning algorithms, Yusp identifies correlations among millions of data points in real-time and constantly improves the performance by learning from the results.

The engine takes several factors into consideration, such as the visitors’ habits, the distinct properties of your products and the context of browsing.

You know your business, we know your data

Yusp incorporates multiple data sources to give you a 360-degree view of your customers’ journeys.

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    User data

    The engine analyzes data from the online activities of both known and first-time visitors.

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    Product data

    Yusp implements product attributes - such as name, price or category - for segmentation.

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    Contextual information

    Yusp also considers the context of the customer browsing like the location or the time of the day.

Turn data into profit with Yusp

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    Deliver personalized recommendations

    Integrate Yusp’s machine learning into your business strategy to discover customer segments and personalized recommendations, while saving resources.

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    Enjoy the benefits of our ROI positive pricing

    Get the most out of your data without taking risks. Your investment will always be in-line with the added value generated by using the Yusp engine.

Deliver scalable personalized experiences

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    Apply algorithms to your data

    Yusp’s algorithmic portfolio can serve a diverse set of business models, such as video portals, eCommerce and many more.

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    Customize your business rules

    Apply your knowledge of your customers for improved personalization with Yusp's real-time data flow editor.

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    Test what works best for your business

    Run A/B/n and multivariate testing experiments and make educated business decisions to impress your customers.

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    Scalable model with fair pricing

    Whatever the size of your business, we are ready to help. Yusp's highly scalable solution supports both high base traffic and high peak traffic scenarios at a reasonable monthly price.

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    Customized for your business goals

    The Yusp portfolio consists of 100+ algorithms, and it's able to serve a wide variety of use cases. Our team helps you to select the best algorithms to suit your business needs.

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    Flexible technology stack

    Yusp brings you flexibility and easy optimization. Our solution engineers can easily configure, test, monitor and evaluate different customization logics against different use-cases and KPIs.

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    Smooth deployment

    The engine provides turn-key modules with easy implementation, but it can also integrate with robust systems, covering several digital channels.